Augmented Reality (AR) | Hi Tech Blog

WHAT IS AUGMENTED REALITY?


Augmented reality is like,suppose you have an app on your smartphone that opens up the camera and if you point it on some object, it instantly displays the info about that object. We can say,it's an interesting experience of the real world environment. Whereby the objects that resides in real world are "augmented" by computer generated perceptual info. It is used to enhance the natural environment or situations and offer perceptually enhanced experience. In simple words, we can say augmented reality is the ability to insert on overlay digital and virtual info to real world.
 Augmented Reality (AR), Augmented Reality
 Augmented Reality (AR)

 JUNAIO is an augmented reality browser that allows you to see the world in new way.You can recognize things and immediately get info in smartphone. Just imagine the ability to browse the world like you browse the web! It seems revolutionary but it all started from 1962 when a sensorama which is a simulator with visual effects and sounds and vibration with smell was created, but ar first real world application was heads up display (HUD) in fighter jets,symbols were located in certain coordinates displaying info about that location and pilots had to just look at the display screen and fire as instructed.

 Augmented Reality (AR), Augmented Reality
 Augmented Reality (AR)


Advantages and disadvantages of AR


AR will ease activities such as travels and shopping, it can even be applied to medicine and education and with technology rapidly developing, it's potential, it's endless! It's very popular in marketing medium as well.Basically it's a sort of drive people to advertising and retain engagement.
Every coin has two faces,similarly ar do have disadvantages!
 Augmented Reality (AR), Augmented Reality
 Augmented Reality (AR)

Firstly, there is  lack of privacy in a concern in ar based application, secondly it requires basic knowledge to effectively use AR devices and it is also expensive to develop AR tech based on projects and to maintain it.

Augmentation technique are typically performed in real time with environment elements. So,this combines the benefit of both ar tech and HUD(heads up display tech)

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